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设计同质化、价格如果不透明,全屋定制有未来吗?

发布时间:2017-10-25 09:10:06 文章分类:聚焦行业 编辑作者:豪森家具 阅读:

[导读]:从商家的宣传来看,全屋定制卖点颇多,这种全新的家具购置体验,被业内普遍认为是家具行业新的发展趋势,但它真的能解决消费痛点,取代传统家具吗?

欢乐拼三张  MUQIAN,YUELAIYUEDUOQUANWUDINGZHIPINPAIZHANJULEGEDAJIAJUMAICHANGDEHUANGJINWEIZHI,QIZHONGBUFAYICHUJU、DIBAN、MUMENDENGJIANCAI、JIAJUCHANPINQIJIADEPINPAI。“YIZHANSHIGOUWU,MANZUGEXINGHUAXUQIU、FENGGETONGYI、HELILIYONGKONGJIAN……”CONGSHANGJIADEXUANCHUANLAIKAN,QUANWUDINGZHIMAIDIANPODUO,ZHEIZHONGQUANXINDEJIAJUGOUZHITIYAN,BEIYENEIPUBIANRENWEISHIJIAJUXINGYEXINDEFAZHANQUSHI,DANTAZHENDENENGJIEJUEXIAOFEITONGDIAN,QUDAICHUANTONGJIAJUMA?

美保美克简美风格桃花芯木餐桌

  全屋定制成新消费“风口”

  JIATINGZHUANGXIUWANCHENGZHIHOU,HENDUOXIAOFEIZHEFAXIANFEIQIANFEILIXIAOGUOHAIBUJINRURENYI。DEQUE,DANGRENMENDUIJIAJUDELIJIEYIJINGBUJINJINSHIYIJIANWUPIN,ERSHIRONGRULESHENGHUOTAIDUZHISHI,BIANHUIFAXIANYIXIECHUANTONGJIAJUDESHEJIXIANGDUIDAZHONGHUA,BUNENGMANZUGEXINGYAOQIU;YEYOUYIXIEJIAJU,ZAIZHANTINGLIKANGEDIAOYOUMEI,BANDAOJIAZHONGQUEXIANDEANRANSHISE,BUSHICHICUNYUFANGWUKONGJIANBUFU,JIUSHIKUANSHIBUFUHEZHENGTIZHUANGXIUFENGGE。

美保美克简美风格桃花芯木餐边柜

  ZAIXIAOFEIZHEDUIFANGWUKONGJIANDELIYONGXIAOLVHEJIAJUGEXINGHUAXUQIUYURIJUZENGDEBEIJINGXIA,SHEJIHEJINGYINGMOSHIDEJUXIAN,RANGYIXIECHUANTONGJIAJUQIYEZAISHICHANGJINGZHENGZHONGXIANDEYUELAIYUEBEIDONG。

欢乐拼三张  “ZHIQUYIJIADIANJIUNENGJIEJUEZHENGGEFANGZIDEJIAJU,ZHEIZAIYIQIANSHIYIJIANBUKESIYIDESHI。”YENEIRENSHIRENWEI,ZHENGSHIYINWEIJUYOUKONGJIANLIYONGLVGAO、GEXINGHUASHEJI、FENGGETONGYIDENGYOUSHI,CAISHIDEQUANWUDINGZHICHENGWEIJIAJUXINGYEXINDEFAZHANQUSHI。

美保美克简美风格桃花芯木四门酒柜

欢乐拼三张  BIZHEZAIBEIJINGGEDAJIAJUJIANCAICHENGKANDAO,YUELAIYUEDUOQUANWUDINGZHIPINPAIZHANJULEMAICHANGDEHUANGJINWEIZHI,QIZHONGBUFAYICHUJU、DIBAN、MUMENDENGJIANCAI、JIAJUCHANPINQIJIADEPINPAI,CHANPINFUGAIKETING、WOSHI、CHUFANG、YANGTAI、YIMAOJIAN。

  CONGLUXUGONGBUDEJIAJUXINGYESHANGSHIQIYE2017NIANSHANGBANNIANCAIWUBAOGAOKAN,DINGZHIJIAJUQIYEDEFAZHANWEICHIGAOSUZENGZHANG。QIZHONGSUOFEIYADEJINGLIRUNZENGSUWEI47%,YINGYESHOURUZENGSUWEI49%。YIFENMEITIDEDIAOCHAJIEGUOYEXIANSHILETAJUDASHICHANGQIANLI——CHAOLIUCHENGDEXIAOFEIZHEQINGXIANGYUQUANWUJIAJUDINGZHI,CHAOLIANGCHENGDEXIAOFEIZHEXUANZEQUANWUJIAJUDINGZHI。

  款式同质化问题突出

  SUIRANQUANWUDINGZHILINGYURIJIANHUOBAO,DANMUQIANXINGYEFAZHANHAIBINGBUCHENGSHU。JULEJIE,SHICHANGSHANGDABUFENPINPAISUOTUICHUDEQUANWUDINGZHISHIJISHANGZHISHIBIAOZHUNHUACHANPINDEJIANDANZUHE,YUZHENZHENGYIYISHANGDEQUANWUDINGZHIHAIYOUYIDUANJULI。

美保美克简美风格桃花芯木皮艺贵妃椅

  在北京集美家居卖场,刘先生正在为即将装修完工的新家选购家具。“选择全屋定制,就为了图个省心,希望既能高效利用空间,又不需要自己再买各种零七八碎的家具搭配家居整体风格。”刘先生说,“我不太懂设计,但既然品牌喊出了全屋定制的口号,就应该能帮我规划好整体格调。”然而看来看去,他发现大多全屋定制品牌风格大同小异。

  QUANWUDINGZHIGAINIAN,ZUIZAOSHIJIAJUQIYEWEIGAODUANKEHULIANGSHENDINGZHIDEZHUANSHUJIAJU。XIAOFEIZHESUOXUQIUDEQUANWUDINGZHI,JUEBUSHICHANPINDEJIANDANZUHE,ERSHISHENRUWAJUEXIAOFEIZHEDEXUQIU,TONGGUODINGZHIFUWU,SHIXIANKONGJIANDEZUIDALIYONGLV,DAZAOSIRENGAODUANDESHENGHUOKONGJIAN。

  MOUQUANWUDINGZHIPINPAIYIWEIBUYUANTOULUXINGMINGDEZISHENSHEJISHIXIANGBIZHEJIESHAO,LIUXIANSHENGDEKUNHUOZHENGSHIMUQIANQUANWUDINGZHIXINGYEJIAOWEITUCHUDEWENTI。SUIRANDADUOPINPAINENGTIGONGDUOZHONGCAIZHI、YANSEHECHICUNDEDINGZHI,DANZAIKUANSHISHANGDATONGXIAOYI。

美保美克简美风格桃花芯木皮艺多人沙发

欢乐拼三张  ZAIMAICHANGKEYIKANDAO,YIXIEZUOLESHILAINIANDEXIAOSHOURENYUANSHUNJIANZHUANXINGCHENGLESHEJIJIANXIAOSHOU。TAMENSUOWEIDESHEJIZHUYAOSHIBAZHANTINGCHENGTAODEYANGPINJINXINGJIANDANDIEJIA,RANHOUGENJUKEHUDEXIHAODIAOZHENGYANSE、CHICUN、CAIZHI,BUJIANDESHIHEXIAOFEIZHEXUQIU。YIWOSHISHEJIZHONGMUQIANJIAOWEILIUXINGDETATAMIDAPEIDAODINGDEYIJUHELIANTISHUJUFANGANWEILI,RUGUOWOSHIDECAIGUANGBUHAO、CENGGAOJIAODI,FANGWUMIANJIXIAOYU12PINGFANGMI,NEIMEJIANGZHANTINGKANDAODESHEJIBANHUIJIA,BUJINMEIYOUMEIGAN,ERQIEHUIXIANDEHENYAYI、YONGJI。ZHEIZHONGJIANDANDETAOYONG,BUSHIZHENZHENGYIYISHANGDEQUANWUDINGZHI。

  妥帖利用空间不简单

欢乐拼三张  QUANWUDINGZHIDEQIZHONGYIDAMAIDIANJIUSHIHELILIYONGKONGJIAN。DUIYUHENDUOPINPAILAISHUO,DANGSHINEIKONGJIANFEICHANGGUIZHENGSHI,DINGZHIBINGBUSHITAIDANANTI,ERKAOYANQIYESHILIDESHIRUHEZAIYIXINGKONGJIANLISHIXIANGENGJIAHELIDEDINGZHI,SHICHANPINYUJIAJUKONGJIANZHENZHENGWUFENGDUIJIE,RANGJIAJUJINGDEQISHENGHUODETUIQIAO。

美保美克简美风格桃花芯木斗柜

  “OUPAICENGYUDAOHENDUOGUKEJIAYOUXIEQIANGHUOZHEWUJIAOKONGJIANZHUANGKUANG。YAOXIANGZAIZHEIZHONGTESHUDEKONGJIANLI,ZUOCHUYIGEYIXINGDE、NENGJIANGKONGJIANCHONGFENLIYONGQILAIDEJUZI,ZHIJIANGBIAOZHUNHUACHANPINJIANDANZUHEDEDINGZHIFUWUSHIWUFAMANZUXUQIUDE。”OUPAIBEIJINGGONGSIFUZONGJINGLIYAOGANGJULISHUO,“QUANWUDINGZHIBUGAIYICHANPINWEIZHUDAOMANZUXUQIU,ERYINGGAIYIXIAOFEIZHEDEXUQIUWEIZHUDAODINGZHICHANPIN,LEJIEXIAOFEIZHEXUYAOZAINAERSHIXIANSHENMEYANGDEGONGNENG,CAISHIZHONGDIAN。”

  SHISHISHANG,SHENRUWAJUEXIAOFEIZHEDEXUQIU,TONGGUODINGZHIFUWU,SHIXIANKONGJIANDEZUIDALIYONGLV,CAISHIQUANWUDINGZHIZHENZHENGDEYIYI。

  定制价格有玄机

  YUCHUANTONGJIAJUZHIJIEDUIDANPINZHIJIEBIAOJIABUTONG,DINGZHIJIAJUDEJIJIAXIANGDUIFUZA。PAOKAIWUJINJIAN、FENGBIANDAI、GEZHONGPEISHIDENGGEXIANGKENENGCHANSHENGDEFUJIAFEIYONG,DANDANJIAJUBENSHENDEBANCAIBAOJIAJIUYOUDUOZHONGJISUANFANGSHI。

美保美克简美风格桃花芯木方几

  BIZHEZOUFANGDUOJIADINGZHIPINPAIHOUFAXIAN,SHIMIANSHANGXIANYOUDEJIJIAFANGSHIDAZHIFENWEIANTOUYINGMIANJI、ANZHANKAIMIANJI、ANDANYUANJU、ANJISUANRUANJIANSIZHONGFANGFA。BUGUANNAZHONGHUASHAODEJIJIAFANGSHI,DINGZHICHANPINBICHUANTONGJIAJUDEJIAGETONGCHANGDOUYAOGUICHU1/3YISHANG。

  ZHIDETIXINGDESHI,SUIZHEQUANWUDINGZHIPINPAIDEZENGJIA,SHICHANGJINGZHENGYEYUJIAJILIE,YIXIEQIYEKAISHIDAJIAGEPAI,YONGCHENGPINJIAJUSHENGCHUDECAILIAOZUOWEIDINGZHIDEBANCAI。ZHEIZHONGQINGKUANGXIAYOUYUJIAJUYANGSHIDOUJUYOUGEXINGHUA,CAILIAOYOUBUCHONGYU,HENNANBAOZHENGSHOUHOUPINZHI。

欢乐拼三张  LINGJUYENEIRENSHITOULU,YIXIEQIYEWEILADIJIAGE,CONGBUQIYANDEBIANBIANJIAOJIAOSHANGTOUGONGJIANLIAOYICICHONGHAO。XIAOFEIZHECHULEYAODINGZHUDINGZHIJIAJUDAMIANJISHIYONGDEBANCAISHIFOUMANZUHUANBAOBIAOZHUNWAI,HAIYINGLIUYIFENGBIANTIAOCAIZHISHIFOUDABIAO、ZHANHEJIDEHUAXUECHENGFENSHIFOUHANYOUDUYOUHAIWUZHI、MIFENGSHIFOUWANHAO。

美保美克简美风格桃花芯木皮艺休闲椅

  HAIXUTIXINGXIAOFEIZHEDESHI,WULUNSHICONGXINGJIABI,HAISHICONGHUANBAOJIAODULAIKAN,QUANWUDINGZHIYEJUEFEIYIWEIZHESUOYOUJIAJUDOUXUYAODINGZHI。DUIYUNEIXIEKONGJIANCHIDUBUMINGANHUOCHICUNXIANGDUIGUDINGDEJIAJU,RUSHAFA、CHAJI、YIZI、CHUANGDENG,CHENGPINJIAJURENGSHIZUIHAODEXUANZE。

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标题:设计同质化、价格如果不透明,全屋定制有未来吗?         地址:http://rubbdown.com/news/3254.html

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